Emerging from the early internet scene, Pablo Echegoyen & Igor Kunetka have been collaborating since 2012.

In 2025, they finally launched their own studio in Lausanne (Switzerland), steadily expanding their collective.
Specializing in branding, art direction, creative consultancy & film production, the studio has worked with renowned brands as well as prestigious institutions.

Services

Creative Consultancy
Art Direction
Brand Identity
Film / Motion
Graphic Design
Photography
Typeface Design
Packaging
Exhibition
Signage

People

People

People

Pablo Echegoyen
Creative Director

Pablo Echegoyen
Creative Director

Pablo Echegoyen
Creative Director

Igor Kunetka
Creative Director

Igor Kunetka
Creative Director

Igor Kunetka
Creative Director

Brian Tornay
Film Director

Brian Tornay
Film Director

Brian Tornay
Film Director

Nicolas Haeni
Photographer

Nicolas Haeni
Photographer

Nicolas Haeni
Photographer

Zahra Badoui
Art Director

Zahra Badoui
Art Director

Zahra Badoui
Art Director

Moise (aka Momo)
Humility Manager

Moise (aka Momo)
Humility Manager

Miu Echegoyen
Project Manager

Miu Echegoyen
Project Manager

Miu Echegoyen
Project Manager

Willy Ndatira
Writter

Willy Ndatira
Writter

Willy Ndatira
Writter

Selected Clients

Selected Clients

Selected Clients

Rue de Bourg 15
1003 Lausanne
office@new.ch

Arsenaux 6
1700 Fribourg
office@new.ch

Applications
& Internships
apply@new.ch

© Studio New 2025

Rue de Bourg 15
1003 Lausanne
office@new.ch

Arsenaux 6
1700 Fribourg
office@new.ch

Applications
& Internships
apply@new.ch

© Studio New 2025

Rue de Bourg 15
1003 Lausanne
office@new.ch

Arsenaux 6
1700 Fribourg
office@new.ch

Applications
& Internships
apply@new.ch

© Studio New 2025