The film adopts the bold codes of sports advertising: tension, contrast, and impact.

Short, sharp sentences replace explanations. Unexpected imagery and shifting typographic scale create energy and surprise.

AISTS, founded in 2000 in Lausanne, is the leading International Academy of Sport Management. It offers world-class education and research, combining multidisciplinary expertise to empower sport leaders and drive innovation in sport.

AISTS, founded in 2000 in Lausanne, is the leading International Academy of Sport Management. It offers world-class education and research, combining multidisciplinary expertise to empower sport leaders and drive innovation in sport.

AISTS, founded in 2000 in Lausanne, is the leading International Academy of Sport Management. It offers world-class education and research, combining multidisciplinary expertise to empower sport leaders and drive innovation in sport.

The MAS (Master of Advanced Studies) provides a 360° view of sport management and technology, with a focus on real sport and academic excellence, participants benefit from a uniquely balanced programme to accelerate their careers as sport leaders.

The MAS (Master of Advanced Studies) provides a 360° view of sport management and technology, with a focus on real sport and academic excellence, participants benefit from a uniquely balanced programme to accelerate their careers as sport leaders.

The MAS (Master of Advanced Studies) provides a 360° view of sport management and technology, with a focus on real sport and academic excellence, participants benefit from a uniquely balanced programme to accelerate their careers as sport leaders.

Art Direction, Motion design

Art Direction, Motion design

The video doesn’t present the program.
It expresses a mindset.

The MAS is not explained.
It is felt.

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Rue de Bourg 15
1003 Lausanne
office@new.ch

Arsenaux 6
1700 Fribourg
office@new.ch

Applications
& Internships
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Linkedin

© Studio New 2025